AVOW Unveils Dynamic Preloads Guide: Revolutionizing User Acquisition in the Mobile Gaming Vertical


AVOW, the award-winning global app-growth company specializing in mobile OEM advertising, is thrilled to introduce its latest resource. The Dynamic Preloads Guide offers a comprehensive overview of the subject, tailored specifically for the mobile gaming vertical. This guide is poised to transform user acquisition for gaming developers, providing them with an unparalleled tool to navigate the fiercely competitive and highly lucrative mobile gaming industry.

As AVOW cofounder and CEO Robert Wildner puts it, “the Dynamic Preloads Guide is a paradigm-shifting text for mobile gaming developers, offering invaluable insights and strategies to excel in a sector projected to be worth US$286 billion in 2023. With our gaming clients seeing an average 1000% increase in their installs, this guide is not to be missed.”

Dynamic Preloads Guide for the Mobile Gaming Vertical: What You Need to Know

In an industry worth more than Hollywood and music streaming combined, user acquisition in traditional channels has become increasingly competitive and saturated. For gaming developers looking for an effective alternative, this Dynamic Preloads Guide is a vital resource. Equipping developers with proven strategies to leverage the vast reach and influence of mobile OEMs such as AVOW’s partners Xiaomi, OPPO, Vivo, and Transsion, it will help them promote their mobile games and enhance visibility.

Mobile OEMs understand the power of dynamic preloads. Just ask Xiaomi’s Global Head of Channel Partnerships, Bono Wu.“In an era where data drives decisions, imagine the power of knowing your app begins its journey not in the background, but as a frontliner.” says Wu. “That’s the promise dynamic preloads delivers to marketers”

Key Highlights of the Dynamic Preloads Guide Include:

  • Optimized for Success: This guide is meticulously designed to address the unique challenges and opportunities within the mobile gaming vertical. It offers expert advice on utilizing dynamic preloads, a powerful tool that enhances user acquisition strategies and gives developers an edge in the fiercely competitive gaming market
  • Advantages of Dynamic Preloads: Developers will discover how dynamic preloads operate on a cost-per-install (CPI) model, providing flexibility in pricing. As a result, they only pay for actual installations. On top of this, developers can enjoy a host of other benefits that traditional mobile marketing channels just can’t match
  • Mobile Gaming is the Future of OEMs: Dive into how mobile OEMs are taking mobile gaming seriously, and learn about how they have become an ineluctable feature  in this vertical
  • Data is King and Queen: Find a curated set of data that reveals mobile gamers’ attitudes to a variety of things, including mobile game design, mobile game advertising, and in-app game purchases

This initiative follows AVOW’s mission to educate mobile marketers about the vast opportunities and benefits of adding mobile OEMs to the mobile marketing mix. It also builds on the success of AVOW’s Mobile OEM Guide, launched in August this year.