Good Bards, a new player in innovative marketing technology, is pleased to announce a strategic partnership with Digital Center Group, a prominent digital development firm, to collaboratively develop cutting edge marketing solution and jointly expand their market presence in Indonesia. This partnership aligns with the rapidly growing MarTech landscape in Indonesia, which is projected to reach $3.05 billion by 2024.
The four-year development agreement will see Digital Center Group supporting Good Bards across critical areas, including UX design, web development, and backend systems. This collaboration is particularly significant as Good Bards seeks to accelerate its product development and scale operations amidst hiring challenges. After thoroughly exploring resource options across Asia and Africa, the proposal from Digital Center Group in Indonesia emerged as the ideal solution to meet Good Bards’ expanding needs.
“Since launching our MVP, it’s been clear that we need to scale our development efforts swiftly, but finding the right talent has been a challenge,” said Alan Ho, CEO at Good Bards. “Digital Center Group, as our pilot customer, has closely witnessed our product’s evolution. Their deep understanding of our platform, combined with their local expertise, makes them the perfect partner to drive our growth, particularly in Indonesia—a market with immense potential.”
Digital Center Group’s decision to not only support development but also become a reseller for Good Bards in Indonesia underscores their commitment to this partnership. Indonesia, being the largest market in ASEAN, presents a unique opportunity for Good Bards to tap into the mid-market segment, which is increasingly adopting MarTech solutions to drive growth and engagement.
“Indonesia’s MarTech market, especially in sectors like e-commerce, travel, and financial services, is on the rise,” said Brenda Regina Hansen, President Director of Board Digital Center Group. “We’re excited to partner with Good Bards, bringing their innovative solutions to businesses here. By leveraging advanced MarTech strategies like social media marketing, personalization, and marketing automation, we believe we can significantly enhance the digital marketing landscape in Indonesia.”
This partnership marks a significant milestone for both companies, combining their strengths to deliver state-of-the-art marketing solutions while capitalizing on the emerging opportunities in Indonesia’s dynamic digital ecosystem.
Good Bards is an AI-powered Marketing Co-pilot with all the integrations and resources mid-sized businesses need to inform, automate and optimize their customer engagement. Good Bards enables them to grow their business faster by optimizing their marketing strategy and allowing them to focus on their customer.
Digital Center Group is a leading digital development firm specializing in comprehensive solutions that include UX design, web development, and backend systems. Their commitment to excellence and innovation supports businesses in achieving their digital transformation goals, particularly in the fast-growing Indonesian market.
