Zoho Spotlights Digital Transformation and Celebrates APAC growth at Zoholics APAC 2022

Zoholics APAC 2022 (1)

Zoho Corporation kicks off their user conference, Zoholics in Singapore (6 September 2022) and Manila (9 September 2022), the first physical user event in APAC after a three year hiatus. Zoholics APAC welcomed more than 300 customers and partners across two cities for product updates, panel discussions and 1-on-1 consultation sessions. A key highlight of the events was the customer sharing panel with representatives Zoho customers in both Singapore and Philippines who have successfully adopted Zoho solutions in their digital transformation and discussed their journey here at Zoholics APAC 2022.

Zoho’s commitment to developing resilient solutions that support all businesses has driven global expansion for Zoho even amidst challenging business headwinds. In 2022, Zoho announced achieving a rate of 38% year-over-year growth and surpassing the 80 million user milestone globally. Zoho also celebrated opening 59 new global hub-and-spoke offices in rural areas and small cities over the last two years to expand into new markets and further support local communities.

Singapore is the regional headquarters for the APAC market. The city-state is at the forefront of the region’s digital adoption curve and Zoho has received immense support and recognition from businesses as a key growth partner in the digitalisation journey  of businesses across a wide range of industries. The region has also embraced Zoho solution, over the last two years, the headcount in the key South East Asian offices have grown by 300% since 2020 and Zoho is looking to continue to grow the local teams in this region. 

Zoho’s investment and innovation philosophies are rooted in the research and development of powerful, unified tools that are customizable to any organization’s distinct business needs and vision. More than 60% of the company’s workforce is devoted to engineering, both in the development of new technologies and in building ways for those apps to complement and integrate with one another. To date, Zoho has developed more than 55 apps, having grown from 40 only two years ago. Though the scope of our offerings continues to increase, our price does not, and we remain committed to affordability—offering both free and paid versions of every product—and delivering software tailored to the distinct needs of small and medium-sized businesses.

Zoho’s Proven Growth Philosophy: Transnational Localism

Zoho continues to celebrate global expansion through its Transnational Localism effort, first introduced in early 2020 as a means to create self-reliant local communities and economies. Since then, the initiative has grown to include new global offices, local hiring, partnerships with local organizations and government bodies to lower the technology adoption barrier for businesses, upskilling courses in association with educational institutes, language localization including support for languages like Arabic, and local pricing for several countries. The offices opened as part of Zoho’s Transnational Localism efforts follow a hub-and-spoke model, with larger offices serving as hub to several dozen small spoke offices located in rural areas and towns around the world. This method of growth allows employees to stay in their hometowns and contribute to their local community while working for a leading, globally recognised technology company.

The company also improved access to both software and localised Zoho support, this is driven by the opening 59 hub-and-spoke offices in the last two years. In addition to aggressive expansion into new territories and markets, including Canada, Latin America, the Middle East, Africa, and Southeast Asia, Zoho has announced plans to add 100 new small-scale offices in rural districts across India in the next few years.

Zoho celebrated impressive regional growth, with headcount up by 300% outside of India since the start of 2020. It also aims to hire at least 2,000 employees across engineering, technology, and product development, particularly software developers, quality assessment engineers, web developers, designers, product marketers, writers, technical support engineers, and sales executives globally within the next year.

Editor